Too many people are taking to online business simply for the purpose of making money.
It is true that online businesses offer far more opportunities in comparison to other models. But you will need to pick something you are really passionate about and that you love to research. Choosing something that you don’t really enjoy is a quick route to failure. But even within your job, there will be things that you love to do and things that you hate. Over time, you can build a system where you get others to do the jobs that you hate, which could be advertising and web development, and focus on what you love to do, which could be building the core product and making it better.
When you are passionate about what you do, it shows. The audience will love you for it. You will be more enthusiastic about responding to posts and comments and will genuinely want to assist your customers. The type of audience you have will be long-term followers because they will like you for who you are, which will show up in the quality of your work.
Needless to say, you must choose something that you like doing, and stick with it consistently. The other tasks can get you down but all of the other stuff can be managed once you are really passionate about the core business model. If you are not enjoying the business anymore, it can simply be a sign that you need to change things up a little. But you can actually follow a golden rule of thumb. Simply switch your focus back to what you like to do and hire somebody else to get the menial tasks done. While this advice might sound flippant, the importance of focusing on what you love to do cannot be underestimated. Not only will you feel more fulfilled after doing so, but it will ultimately deliver a better return on investment. There are others who love doing the things that you hate and you should find them and employ them as necessary. You are not ‘extracting the value’ or anything like that. You are entering into a mutually beneficial contract, and both parties will be much better off for the transaction.